Professional media kit
Media kit.
Show facts, Michael’s biography, and approved images for press and collaborations.
01
About the show
The Missing Argument in one paragraph.
The Missing Argument is a weekly YouTube show for people tired of being told they must choose a side before they are allowed to think. Hosted by Michael Evans, it explores politics, culture, communication, technology, and the future through a moderate, context-first lens focused on practical ideas and a better future for the next generation.
At a glance
The essentials.
- Host
- Michael Evans
- Primary platform
- YouTube
- Format
- Weekly full-length videos, with Shorts between episodes
- Focus
- Politics, culture, communication, technology, and the future
- Point of view
- Moderate, solutions-focused, and independent-minded
- Brand line
- INDEPENDENT THINKING. HONEST CONVERSATION. REAL SOLUTIONS.
Host biography
Michael Evans.
Michael Evans is an Ohio small-business owner, father, and former political staffer. His background includes internships with U.S. Senator George Voinovich and in the George W. Bush White House, plus work in Republican politics. He describes himself as politically moderate and evaluates ideas on their merits rather than treating either party as automatically right.
Through The Missing Argument, he adds context, challenges weak arguments, and looks for practical ideas that could improve life for the next generation.
Discussion areas
Topics Michael can speak about.
Practical centrism
Technology and society
Artificial intelligence and the future
Parenting and the next generation
A small-business perspective
Approved assets
The Missing Argument brand.
Please do not recolor, stretch, crop, or modify the logos.
Michael Evans host portrait
The approved Cincinnati portrait for interviews, guest features, and press coverage. 680 × 850 pixels.
Download JPG
Official profile icon
The original 800 × 800 TMA waveform, with the violet missing piece taped into the conversation.
Download PNG
Official channel banner
A 2560 × 1440 YouTube banner with the name and tagline inside the central safe area.
Download PNGCore colors
Bright navy
#225498 Violet
#95359A Crimson
#B52C31 Charcoal
#111214 White
#FFFFFFDownload the full brand kit
Logos for dark and light backgrounds, banners, transparent video overlays, screen graphics, a thumbnail template, a social sharing image, and the brand guide. PNG and editable SVG files included.
Download brand guideMedia and partnerships
Let’s talk.
For interview requests, guest appearances, media inquiries, additional assets, or partnership conversations, use the contact form.